Witching Hour: Bishop Briggs’ Rebrand
Bishop Briggs had a tumultuous year with the death of her sister and birth of her first child. She shared a lot about her journey rediscovering herself along with the grief of moving forward.
Through Spotify, Bishop will rebrand to show audiences everywhere how she is healing and growing by tapping into the witchy aesthetic she loves and showing a softer side of her.
Old Aesthetic
Rebrand
Merch: Charm bracelet that when tapped with smart devices, each charm can play your favorite designated songs on Spotify with NFC technology.
Social
Bishop will get real witches to cast spells onto special Bewitched playlists via IG Live.
Role: Art Director + Copywriter
Spec work