Witching Hour: Bishop Briggs’ Rebrand
Bishop calls herself a witch and will tap into the witchy aesthetic to show the world that she is healing and evolving, especially after the birth of her first child and the death of her sister.
Old Aesthetic
Rebrand
Merch: Charm bracelet that when tapped with smart devices, each charm can play your favorite designated songs on Spotify with NFC technology.
Social
Bishop will get real witches to cast spells onto special Bewitched playlists via IG Live.
Role: Art Director + Copywriter
Spec work